Seren

Every piece of Do Amore jewelry begins by not hurting the world. All our natural diamonds are either ethically sourced in Canada, recycled to eliminate additional demand, or accompanied by a blockchain ledger showing every hand your diamond passed through, proving your stone is truly conflict-free.

We also offer sustainable lab-created stones and guarantee all precious metals are recycled to eliminate the environmental impact of mining. Since March 2022, we carry absolutely no Russian diamonds and continue to urge the industry to follow suit.

We desire to deepen the well of love in the world. We guarantee that every single purchase—whether engagement ring, wedding band, or piece of jewelry—directly impacts one person’s life by giving them access to clean water.

We do this by directly matching jewelry purchases to people in communities to ensure our funding has a one-to-one impact. We also show you the exact GPS coordinates and a photo of the water well your ring or piece of jewelry helped fund.

As a small, 100% founder- and employee-owned team, one-to-one encounters are at the heart of our values. Whichever way you want support throughout your engagement ring or jewelry purchase process, our team is here to accommodate you.

From high-touch to hands-off, video calls to text messages, you have our dedicated, responsive team on your side from the moment you start your search, to the day your well is built, to the time we meet again.

Every Do Amore design, whether one of our own or unique to you, is beautifully handcrafted in America and made specifically for you. Each ring is made to order, every time.

From classic to custom, you have the option to select from dozens of gorgeous settings or work with our design team to create something entirely bespoke. Plus, you are always covered for free inspections, polishing, cleaning, stone tightening, rhodium-plating, and resizing for life.

We care about what matters most to you, not what’s easiest for us. If it’s a minor change to a setting or arriving at a completely custom design, we work to ensure you get precisely what you love.

From statement-making to understated, we have options at any price point. Plus, you always have our team on your side searching to bring you every stone within your specifications. We also offer 60-day returns and a limited lifetime warranty to cover you in the rare event of a manufacturing defect.